Grocery Store Artifact: PORN (Now that I have your attention...)

This shingle was attached to the newspaper racks around San Diego yesterday.

Is the local paper trying to bring to people's attention an article about the pervasiveness of pornography in popular culture and the media? I can't tell from the card display. Or, as the card suggests, is the Union-Tribune offering coupons good for over $699 in porn-savings?

If so, that's some pretty good porn discounts, right there.

The Union-Tribune has been aggressively pushing recently for subscriptions and the advertisement is probably a part of the campaign. As advertising designed to cause people to notice the brand it seemed to be kind of effective, at least from what I observed at work yesterday. Several times during the day I heard comments about the display and I saw a few people taking pictures of it with their cell phone cameras. Sadly, it's a juvenile sort of advertising and the kind of high school gimmick I'd expect from a place like Annapolis but not San Diego. Maybe the Union-Tribune out-sourced to a marketing agency from Maryland or something.

I've been on the fence about canceling the UT but hung in there because I receive my paper free of charge and I need something to protect the table for when I polish my shoes. But because of this campaign I think I'll cancel it anyways because the ad annoys me and is stupid.

Tags: Grocery Store Artifact Advertising